Schwarzkopf\u2019un, 120. y\u0131l kampanyas\u0131 #istedi\u011finsen<\/strong>, d\u00fcnyaca \u00fcnl\u00fc isimlerin kat\u0131l\u0131m\u0131yla ger\u00e7ekle\u015fen heyecan verici bir etkinlik ile Berlin\u2019de ba\u015flad\u0131.<\/p>\n

#istedi\u011finsen<\/strong> kampanyas\u0131 ile Schwarzkopf, 120 y\u0131ll\u0131k uzmanl\u0131\u011f\u0131n\u0131, herkesin kendi stili ile bir araya getirirken, g\u00fczelli\u011fi yeniden tan\u0131ml\u0131yor. Schwarzkopf, d\u00fcnyaca \u00fcnl\u00fc markalar\u0131 Gliss, Palette, Taft ve Got2b ile 120 y\u0131ld\u0131r sa\u00e7 kategorisinde \u00f6nc\u00fcl\u00fck ederek bireyselli\u011fi ve kendine g\u00fcveni destekliyor, insanlar\u0131 kendilerinin en iyi halini g\u00f6stermesi i\u00e7in g\u00fc\u00e7lendiriyor, ki\u015fisel ifadeyi ve bununla gelen deneyimleri \u00e7ok \u00e7e\u015fitli topluluklardan s\u00f6zc\u00fcleriyle destekliyor. Schwarzkopf, #istedi\u011finsen kampanyas\u0131 ile ki\u015fiye \u00f6zg\u00fc sa\u00e7 stillerini kutlayarak g\u00fczellik anlay\u0131\u015f\u0131nda yepyeni bir sayfa a\u00e7\u0131yor.<\/p>\n

Schwarzkopf, 120 y\u0131ld\u0131r yenilikleriyle kendilerini daha iyi ifade etmeleri i\u00e7in insanlar\u0131 g\u00fc\u00e7lendiriyor. G\u00fc\u00e7l\u00fc marka, sa\u00e7a olan tutkusuyla uzmanl\u0131\u011f\u0131n\u0131 yans\u0131t\u0131rken g\u00fcven ve modayla dolu yenilikleriyle de gurur duyuyor. Schwarzkopf\u2019un misyonu, yeniyi ve kendini \u00e7e\u015fitli \u015fekilde ifade etmeyi desteklemek. #istedi\u011finsen kampanyas\u0131 farkl\u0131 stillerin, anlar\u0131n ve kutlamalar\u0131n bir yans\u0131mas\u0131.<\/p>\n

Kampanya ile ilgili konu\u015fan Henkel Beauty Care Global Pazarlama Direkt\u00f6r\u00fc Marie-\u00c8ve Schroeder, \u201c\u0130nsanlar art\u0131k kli\u015fe g\u00fczellik anlay\u0131\u015flar\u0131n\u0131n d\u0131\u015f\u0131na \u00e7\u0131kmak istiyor. Her birey, karakterini kendi bireysel ve otantik yoluyla ifade eder. Schwarzkopf, herkese kendisini en g\u00fczel ve her an rahat hissettirecek stilleri sunuyor.\u201d diyor.<\/p>\n

Toni Garrn gibi d\u00fcnyaca \u00fcnl\u00fc modelleri, Iamgalla gibi global Schwarzkopf el\u00e7ilerini ve farkl\u0131 ya\u015f gruplar\u0131ndan s\u00f6zc\u00fcleri bar\u0131nd\u0131r\u0131yor. \u00dcnl\u00fc blogger ve stilist Gamze Biran da t\u00fcm d\u00fcnyan\u0131n takip etti\u011fi etkinli\u011fe kat\u0131larak T\u00fcrkiye\u2019yi temsil etti.<\/p>\n

<\/p>\n

Armin Morbach, 120. y\u0131l\u0131nda Schwarzkopf i\u00e7in bir ilke imza at\u0131yor: Marka tamamen ki\u015filerin do\u011fal g\u00fczelli\u011finden ilham al\u0131yor. Sa\u00e7 kategorisinde de liderli\u011fe sahip olan Schwarzkopf, sa\u00e7 foto\u011fraf\u00e7\u0131l\u0131\u011f\u0131nda modelleri daha do\u011fal y\u00f6nleriyle \u00f6ne \u00e7\u0131karmak i\u00e7in foto\u011fraf d\u00fczenlenmesinden ka\u00e7\u0131n\u0131yor. Y\u00fczlerce \u00fcr\u00fcnden olu\u015fan port folyosu, yeni partnerleri ve hikayeleriyle herkese kendini en iyi \u015fekilde ifade etme \u015fans\u0131 tan\u0131yor.B\u00f6ylece kendine g\u00fcvenen bireylerin yeti\u015fmesine de olanak sa\u011fl\u0131yor.<\/p>\n","protected":false},"excerpt":{"rendered":"

Schwarzkopf\u2019un,…<\/p>\n","protected":false},"author":15,"featured_media":109588,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1573],"tags":[],"_links":{"self":[{"href":"https:\/\/www.coolkadin.com\/wp-json\/wp\/v2\/posts\/109587"}],"collection":[{"href":"https:\/\/www.coolkadin.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.coolkadin.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.coolkadin.com\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/www.coolkadin.com\/wp-json\/wp\/v2\/comments?post=109587"}],"version-history":[{"count":1,"href":"https:\/\/www.coolkadin.com\/wp-json\/wp\/v2\/posts\/109587\/revisions"}],"predecessor-version":[{"id":109591,"href":"https:\/\/www.coolkadin.com\/wp-json\/wp\/v2\/posts\/109587\/revisions\/109591"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.coolkadin.com\/wp-json\/wp\/v2\/media\/109588"}],"wp:attachment":[{"href":"https:\/\/www.coolkadin.com\/wp-json\/wp\/v2\/media?parent=109587"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.coolkadin.com\/wp-json\/wp\/v2\/categories?post=109587"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.coolkadin.com\/wp-json\/wp\/v2\/tags?post=109587"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}